Website Redesign Checklist

4.8/5 with 154 votes

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  • Information about your old site
  • Gather any data on sales, leads, or other performance of your old website so that you can compare it against the new site.
  • Track your old site?s search engine ranks.
  • Check what were the most visited pages on your old website.
  • Check how many other sites are linking to your old website.
  • New Site Launch
  • Keep as many of your old URLs as possible.
  • Make sure every URL from your old website would redirect to an appropriate page on your new website.
  • If page redirect is not feasible use a server-side 301 setting.
  • Run a link validator on your website to be sure that the internal links have all been updated.
  • Make ssure ?File Not Found? page is well written and explains the situation.
  • After Site Launch
  • Monitor 404 errors.
  • Make sure the inbound links link to existing URLs on your website.
  • Take the time to make sure your directory listings are linking to the correct URLs.
  • Submit XML Sitemap for getting pages indexed quickly.

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Presented by:

Jason Conn

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Who it's for

This Website Redesign Checklist is for teams that want consistent execution, less rework, and clear ownership.

  • Standardize quality - run the same Website Redesign steps every time, regardless of who executes
  • Save time - reuse a proven Website Redesign workflow instead of rebuilding processes from scratch
  • Improve accountability - assign owners and see what's done vs. what's pending
  • Onboard faster - use the Website Redesign checklist as the SOP and training guide
  • Coordinate across roles - handoffs are clear and everyone works from the same source of truth

How to use it

How to use this Website Redesign Checklist:

  1. Start by saving it - save as a Template if you'll reuse it, or as a Checklist if it's a one-off project.
  2. Customize it once for your workflow - remove what doesn't apply and add your team-specific steps.
  3. Assign ownership and execute - set owners/due dates where needed and track completion as work happens.
  4. Reuse without rebuilding - when Website Redesign comes up again, start from your saved version and run it with clear ownership.

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Scores 4.80 with 154 votes

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