Online Store Checklist
Table of Contents
Groundwork
Research the latest trends.
Determine the type of e-business you want to start.
Identify your target market.
Figure out who your online target market is and get to know them.
Assess your competitors' websites and determine your point of difference.
Determine the gap or market need your online business will meet.
Assess the viability of your online business idea.
Determine the skills and expertise you will need to establish and run your business online.
First Steps
Educate yourself on e-business and e-commerce.
Write a comprehensive business plan.
Assess the level of start-up capital you require.
Decide on a product name and domain name for your website.
Buy the domain name.
Choose web hosting service.
Register your new business or company name.
Set-up an office premises.
Source office equipment and technology.
Decide how you want to acquire your products.
Setup a business banking account.
Set up a credit card merchant account.
Select a shopping cart software program for your online store.
Select a Web design firm
Begin building your website.
Finance and Legals
Raise finance for your online business.
Apply for any required licences.
Investigate legal considerations of doing business online.
Check government regulations with regard to online selling.
Purchase appropriate business insurance.
Investigate your taxation options.
Running your Store
Determine kind of online services you will offer your customers.
Set-up e-commerce software to enable online transactions and sales.
Test your website for usability and implement any required changes.
Recruit staff if required.
Set up electronic business systems.
Set-up a shipping solution to distribute goods ordered online.
Download or Print this Online Store Checklist
Get a printable version of this checklist in your preferred format: PDF, Word, Excel, or print directly from your browser.
Presented by:
Campbell Rodriguez

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Tasks: 39
Introduction
Who it's for
This Online Store Checklist is for teams that want consistent execution, less rework, and clear ownership.
- Standardize quality - run the same Online Store steps every time, regardless of who executes
- Save time - reuse a proven Online Store workflow instead of rebuilding processes from scratch
- Improve accountability - assign owners and see what's done vs. what's pending
- Onboard faster - use the Online Store checklist as the SOP and training guide
- Coordinate across roles - handoffs are clear and everyone works from the same source of truth
How to use it
How to use this Online Store Checklist:
- Start by saving it - save as a Template if you'll reuse it, or as a Checklist if it's a one-off project.
- Customize it once for your workflow - remove what doesn't apply and add your team-specific steps.
- Assign ownership and execute - set owners/due dates where needed and track completion as work happens.
- Reuse without rebuilding - when Online Store comes up again, start from your saved version and run it with clear ownership.