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Creating Calls-To-Action Checklist

By admin / Apr 4, 2018 / 12 tasks

4.80 With 98 votes.

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Use actionable language
Align your CTA copy with the landing page copy
Include a clear value proposition
Play up time-sensitivity
Make it big.Visibility!
Use a highly contrasting design
Make the button look clickable
Add alt text
Place the CTA prominently on your website
A/B test multiple CTAs to find the best performer
Personalize CTAs for different segments of your audience

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