Newsletter Checklist
Table of Contents
Supporting Components
Title and accompanying photographs or illustrations are relevant and helpful.
Components accurately convey the topic of the story.
Components engage the reader by arousing curiosity or interest in the topic.
Lead
Introduces the topic of the article.
Engages the reader by arousing interest in the topic.
Presents material from the reader's point of view.
Suggests the scope of the article.
Body
Presents relevant background and history to make the topic understandable.
Explains significance and broader implications of the topic or recommendation.
Illustrates main points with specific examples and data.
Uses transitions to connect the article's main points or major components.
Conclusions
Emphasizes the significance of the topic to the reader.
Repeats the most important point.
Provokes the reader to think more deeply about the topic.
Provides the information necessary for the reader to respond or to take the desired action.
Language
Appropriate for the audience and the purpose.
Word choice is clear, specific, accurate and free of jargon.
Sentences are free of wordiness and ambiguity.
Paragraphs are brief and sharply focused.
Quotations or testimonials illustrate and reinforce the main points.
Copy is carefully edited and free of distracting errors in spelling, grammar, and punctuation.
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Presented by:
Campbell Rodriguez

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Who it's for
This Newsletter Checklist is for teams that want consistent execution, less rework, and clear ownership.
- Standardize quality - run the same Newsletter steps every time, regardless of who executes
- Save time - reuse a proven Newsletter workflow instead of rebuilding processes from scratch
- Improve accountability - assign owners and see what's done vs. what's pending
- Onboard faster - use the Newsletter checklist as the SOP and training guide
- Coordinate across roles - handoffs are clear and everyone works from the same source of truth
How to use it
How to use this Newsletter Checklist:
- Start by saving it - save as a Template if you'll reuse it, or as a Checklist if it's a one-off project.
- Customize it once for your workflow - remove what doesn't apply and add your team-specific steps.
- Assign ownership and execute - set owners/due dates where needed and track completion as work happens.
- Reuse without rebuilding - when Newsletter comes up again, start from your saved version and run it with clear ownership.