AdSense Checklist First things first In your first few days with AdSense, focus on setting up your account and making sure it's running properly. Read the program policies - Familiarize yourself with the program policies to ensure you make the most of AdSense. Sign up for AdSense - Apply to join AdSense and sign in to your account. Create an ad unit - Create your first ad unit and make sure it is displayed on your page. Sign up to receive AdSense news by email - Make sure you'll receive our personalized performance suggestions, special offers and product updates by subscribing to our emails in your account. Set yourself up for success After your ads have been running for about a week, learn how to check on your progress and make changes to improve performance. See how your ad is doing - Learn about reporting and how to interpret your performance statistics. Opt-in to image ads - Opting in showing image ads as well as text ads will increase the numer of ads eligible for your pages and drive up your potential earnings. Create channels - Create channels to compare different ad units and pages. Get familiar with the Ad Review Center - Review placement targeted ads eligible to appear on your website and maintain control over ads that you're showing. Get paid You've reached the verification threshold for your payments, so be sure to remove the holds on your account; This way, we'll be able to issue you a payment as soon as you've crossed the threshold. Submit your tax information - If you're seeing an alert in your account requesting you to complete your tax information, click on the link in the alert and follow instructions. Enter your PIN - Confirm your postal address by entering your PIN code, which we'll send you in the mail. Select a form of payment - Choose how you'd like to receive your AdSense payments. Understand the payment cycle - Learn about the payment cycle and when to expect your payments. Add to your earnings Now that you've covered the basics, learn more ways to measure your results and make the most of your AdSense account. Optimize an ad unit- Implement our optimization tips and learn how small changes can have a big impact on your revenue. Create an AdSense for Search box - Help your users find specific information on your site by adding AdSense for search; You'll earn from clicks on ads on the search results pages. Create a link unit - Try link units as a way to earn from small spaces on your website. Sign up for live webinars -Sign up to attend free online seminars with our AdSense specialists, who will cover a variety of topics. Master your account Use powerful tools to get more out of your AdSense account. Integrate Analytics to your AdSense account - Link your Adsense account to Analytics for more detailed reports and identify opportunities to increase your earnings. Use Website optimizer - Test different versions of your website content and identify how to maximize your site's effectiveness. Increase the traffic on your pages - Increase your potential earnings by increasing your site traffic with Webmaster Tools, which can improve the visibility of your content. Learn about DoubleClick for Publishers Small Business - Manage your growing ad inventory from networks like AdSense and directly sold ads with our simple ad serving solution.
This checklist guides you through the steps of setting up and running a successful AdSense account. Come back regularly to check off steps you've completed and learn more about the next milestone. It is based on the original AdSense team checklist which can be found here:
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