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Jake R Brady
Dec 28, 2011
Press Conference Checklist
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Scores 4.76 with 483 votes
31 tasks
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Preliminary Actions
Determine location, time and date.
Notify media of conference's location and time.
Have room/area confirmed.
Have speakers identified and confirmed.
Produce media kit/other documents required.
Anticipate and arrange for necessary site security.
Arrange for video and/or audio taping.
Check availability of parking.
Make follow up calls to media.
Arrange reception area/sign-in for media.
Brief your staff on the subject, spokesperson, and schedule.
Statements and News Releases
Obtain written statements for your spokesperson.
Make copies of news releases for media.
Develop anticipated questions and answers for the spokesperson.
Ensure that all credit union material is approved for release.
Assemble press kits and background information.
Conducting the Conference
Prepare media kits for handout.
Assign staff to direct media to the briefing room.
Log the names of media representatives who attend.
Start video and audio recorders.
Open the conference.
Monitor the questions and answers closely.
Prepare conference notes.
Event Follow-Up
Wrap-up release distributed.
Send thank you e-mail to VIPs.
Send pictures of the conference to local newspapers.
Monitor the media for event coverage.
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Useless
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Ok
Good
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Excellent.
Scores 4.76 with 483 votes
31 tasks
360 views today
12 uses today
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