How to get 6.2M pageviews and 145K followers

Before writing.

Preparing for the storm & setting the right engines in place

• The “second chance” effect.Why pageviews mean nothing
• To email or not to email
• Other engines for a stronger “second chance”
• Business brand vs.. personal brand
• Other engines for a stronger “second chance”
• Business brand vs.personal brand
• Tech infrastructure check

Writing.

Let's Write. Writing style and essentials of an article that will get huge traffic

• Write as simple as possible, but not simpler
• No more than 25 words in a sentence
• No more than three sentences in a paragraph
• No more than 25 words in a sentence
• No more than three sentences in a paragraph
• Treat your article like a startup
• Perfect trio: Long-form, data-backed, and learnings that do the leg work for readers
• Perfect combo: Curious headline and eye-catching featured image
• Introduction
• Body
• Let the reader breathe
• Don’t use distracting links
• End on a high note
• Introduction
• Body
• Let the reader breathe
• Don’t use distracting links
• Let the reader breathe
• Don’t use distracting links
• End on a high note

Ready to Publish.

• The art of asking people to recommend or share
• Sending out the newsletter at peak time
• Send the first bomb altogether
• Reproduce the same content on different channels and in different formats

Post-publishing

• List your targets
• No traction, no redistribution
• Send emails or tweet editors with eye-catching headlines
• What? You have 42% shares? Stop doing the tactic above
• Beware of exclusive agreements
• Decide when to repost on media outlets
• Multilingual channel
• Fake redistributors